Founder and Creative Director

Achievements
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Collaboration with 5 fabric companies such as Oriental Qihong Textile, for fabric and sample garment development during Shengze Fashion Week runway shows and China Fashion Conference.
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As part of the “Dialogue of Ancient Civilizations” forum celebrating the 60th anniversary of diplomatic relations between China and France, Zifei Wang delivered a speech as a representative of Chinese designers and hosted a Sino-Western fusion fashion show at the closing ceremony.
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Wang, Zifei was honored with the title of “International Cultural Icon” by the United Nations Intangible Cultural Heritage Foundation. She was featured on postage stamps in four European countries and by the UN Postal Administration, with her work showcased in a global tour at landmarks such as the Louvre Post Office, the Water Cube, and Times Square in New York.
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As a leading designer for the China Fashion Conference, Zifei Wang presented the “Spirit of Oriental Chivalry” fashion show in tribute to the centenary of Jin Yong’s birth and became a member of the Chinese Fashion Art Professional Committee.
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Co-hosted the “Haihe Meets Thames” series of events with the Tianjin Cultural and Tourism Bureau, including the “Endless River” show at London Fashion Week, the Tianjin Fashion Salon, and a fashion show on Tianjin’s Liberation North Road, promoting Tianjin’s culture on the global stage and bridging Eastern and Western cultures.
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Harper’s Bazaar hails Zifei Wang's creations as "museum-worthy designer pieces."
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People's Daily recognize sher for significant contributions to innovation and development in the national fashion industry.
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Member of the Cultural Committee at the Central Committee of the Chinese Peasants and Workers Democratic Party.
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Guest lecturer at Ren min University and Beijing Institute of Fashion Technology.
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Twice awarded the "Fashion Design Grand Prize" at Wu han Fashion Week.
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Judge for the 47th China International Fabric Design Competition in 2022.
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Crowned the "Annual National Designer" at the 2023 Netease Future Conference.
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Brand recognized as the"Most Admired Original Designer Brand for Elite Women" in 2018.
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Named one of the "Top 10 Fashion Youth Leaders in China" by the China Fashion Group in 2017.
Brand
1. BRAND TONALITY
Deconstruction of Eastern cultural elements, New Technology and comfort
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2. BRAND COLLECTIONS
Total: Two Annually
One seasonal ready-to-wear
One couture collections
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3.BRAND PHILOSOPHY
Brands’ philosophy revolves around breaking free from the inherent constraints of traditional frameworks.
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4. BRAND COOPERATIVE PARTNER:
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Madame FIGARO Gala: Collaboration with TIK TOK and Nelly Rodi.
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NetEase Future Conference: Recognition as "F-F Award Annual National Designer".
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China International Fashion Week: Showcase of PUNK1279 SS/2024.
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Partnership with NOAH Wealth for elite clientele experiences.
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Joint event with Tang Wealth on the Great Wall.
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Exclusive event with Credit Ease HER Women's Club.
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Salon events in collaboration with R130 boutique.
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Collaboration with Tomacado and Bazaar for special gifts..
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Fashion showcase at Four Seasons Hotel's Equis Queen's Night.
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Participation in Wuhan Fashion Week shows.
